BEHIND THE MSQ

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WHAT IS THEMSQSHOP?

theMSQshop is a Creative Content, Media, and Management company located in the heart of Richmond, VA. In addition to its work for indie artists, theMSQshop is landing larger, national clients like RCA Records, Roc Nation, Dream Chasers, and “The Source '' magazine.

Since launching in early 2021 theMSQshop team has been taking the city by storm with their creative twist on brand position. The agency also specializes in creative direction, content creation, and artist management while maintaining an indie music blog that covers artists in depth. MSQ focuses on artist integrity and positive headlines only.

theMSQshop gives clients personalized attention and brings their vision to life in a way that creates a lasting impact and stands out against the competition.

 

MSQ Means Music.

Meet The Team

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ILLA

  • Instagram

CEO/CREATIVE DIRECTOR

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UTH
  • Instagram
  • Instagram

DIRECTOR OF PHOTOGRAPHY

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PROP
  • Instagram
  • Instagram
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JAY

  • Instagram

BUSINESS ADMINISTRATOR

HEAD WRITER/INTERN COORDINATOR

Experience

  • 30+ combined years in the music industry

  • 20+ combined years in event coordination

  • 10+ combined singles on commercial radio

  • 10+ combined years of social media management

  • 15+ combined years of branding and creative direction

  • 500,000+ combined streams on AppleMusic, Spotify, Tidal, and others

  • 1 million+ combined YouTube views

  • 60,000+ followers combined across all social platforms

  • Published Illustrator & Photographer

Noteworthy
Clients

  • RocNation

  • Sony Orchard

  • Atlantic Records

  • The Source Magazine

  • Dream Chasers

  • Elevator Magazine

  • Clark Atlanta University

  • RVA Fashion Week

  • Luckey Hospitality

  • The Collective

  • Kingdom Night Club

  • Innovating Vitality

  • Tink's Healthy Lemonade

  • Sweets by Bee

  • EpicFest

  • BCLS Landscaping

  • Infinity Studios

  • Choices

  • IronBridge Baseball Academy

  • Flite Skool

  • EZ CLOUD FIT + MORE

"Building a pillar for indie artists thru entertainment, events,
education, engagement and editorial"

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CREATIVE DIRECTION
 

A creative director (or creative supervisor) is a person that makes high-level creative decisions, and with those decisions oversees the creation of creative assets such as advertisements, products, events, or logos. Creative director positions are often found within the television productiongraphic designfilmmusicvideo gamefashionadvertisingmedia, or entertainment industries, but may be useful in other creative organizations such as web development and software development firms as well.
 

A creative director is a vital role in all of the arts and entertainment industries and can be seen as another element in any product development process. The creative director may also assume the roles of an art director, copywriter, or lead designer. The responsibilities of a creative director include leading the communication design, interactive design, and concept forward in any work assigned. For example, this responsibility is often seen in industries related to advertisement. The creative director is known to guide a team of employees with skills and experience related to graphic design, fine arts, motion graphics, and other creative industry fields. Some example works can include visual layout, brainstorming, and copywriting.