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BEHIND THE MSQ

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WHAT IS theMSQshop?

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theMSQshop, based in Richmond, Virginia, is a cutting-edge creative agency founded by Will Keck in 2021. Specializing in creative project management, we offer comprehensive services in creative direction and branding across graphic design, videography, and media. Our focus is on delivering innovative solutions that cater to companies, brand and musicians, helping them elevate their presence and impact in the digital and physical spheres.

Meet The Founder

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Will Keck

FOUNDER + CREATIVE DIRECTOR

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  • LinkedIn
  • Instagram

Will Keck is a visionary entrepreneur and creative director with a proven track record of success in the music, media, and events industries. His expertise encompasses a broad range of activities from project management to creative content development and strategic marketing. Will's leadership at theMSQshop is driven by a passion for innovative approaches and a commitment to excellence. His work has garnered notable accolades and has been instrumental in the successful branding and promotional strategies of several high-profile clients and events.

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Under Will's guidance, theMSQshop has flourished, establishing itself as a leader in the creative industry. Will's approach combines observation, inspiration, and determination, introducing fresh perspectives and new techniques that allow businesses and artists to evolve and grow. His success is built on a foundation of critical thinking, problem-solving, and collaboration, making him a respected figure in the creative community.

Mission

  • At theMSQshop, we are dedicated to transforming visions into reality. We provide tailored creative solutions that resonate with target audiences, ensuring each project we undertake is impactful and uniquely distinguished. Our mission is to foster artistic and commercial growth for our clients through innovative strategies and impeccable execution.

Values

  • At theMSQshop, our core values guide every decision and action:

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  • Innovation: We are committed to staying ahead of industry trends and continuously seeking out new and improved solutions.

  • Integrity: We believe in transparent and honest communication with our clients, ensuring trust and long-term relationships.

  • Impact: We strive to deliver results that not only meet but exceed client expectations, providing value and significant return on investment.

  • Creativity: We value originality and ingenuity, pushing the boundaries of traditional ideas to explore new possibilities.

  • Quality: We maintain the highest standards in every aspect of our work, ensuring excellence is a constant.

  • Collaboration: We embrace teamwork, believing that the best results come from working together with our clients and partners.

  • Adaptability: We are flexible and responsive, adapting our strategies to meet the challenges and opportunities of the dynamic markets we serve.

  • Consistency: We ensure reliability and uniformity in our service delivery, fostering trust and dependability with every project.

Noteworthy
Clients

  • Sloss.Tech

  • RocNation

  • Sony Orchard

  • City Of Richmond

  • Atlantic Records

  • Dream Chasers

  • Luckey Hospitality

  • Kingdom Night Club

  • Sweets by Bee

  • EpicFest

  • BCLS Landscaping

  • Choices

  • Shockoe Records

  • IronBridge Baseball Academy

  • EZ CLOUD FIT + MORE

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